Pro Oracle Database 11g
Administration
By Darl Kuhn
Apress
apress.com
Pro Oracle Database 11g
Administration is a task-
oriented, best-practices
approach to database
administration using Oracle Database 11g. It
helps you break down the Oracle Database
feature set and its documentation set.
Author Darl Kuhn condenses and organizes
the core job of a DBA and gives you a foun-
dation on which to achieve a senior level of
expertise. He provides clear explanations
on how to perform critical tasks. He weaves
in theory where necessary but doesn’t bog
you down in unnecessary detail. Kuhn is not
afraid to take a stand on how things should
be done, and he provides readers with clear
recommendations for database administra-
tion tasks.
Pro Oracle SQL
By Karen Morton,
Robyn Sands, Jared Still,
Riyaj Shamsudeen,
Kerry Osborne
Apress
apress.com
In Pro Oracle SQL, Karen
The book also helps you master pow-
erful aspects of Oracle SQL not found in
competing databases. You’ll learn analytic
functions, the MODEL clause, and advanced
grouping syntax—features that help in
creating good queries for reporting and
business intelligence applications. You’ll
learn when to create indexes, how to verify
that they make a difference, how to use SQL
Profiles to optimize SQL in packaged appli-
cations, and much more.
Oracle CRM On Demand
Combined Analyses
By Michael D. Lairson
Oracle Press
mhprofessional.com
Oracle CRM On Demand
Combined Analyses
provides a detailed, step-
by-step guide to using
combined analyses to develop reports
within Oracle CRM On Demand. Author
Michael D. Lairson provides a detailed and
methodical explanation of how and when
to use combined analyses, which provide a
mechanism by which outer joins between
tables can be created virtually. The book
highlights real-world business cases where
a combined analysis is critical to devel-
oping an accurate and meaningful report.
These case studies for different types of
report unions provide a framework for
tested and proven usage of the set opera-
tors in developing combined reports.
Joe Celko’s SQL for Smarties,
4th Edition
By Joe Celko
Morgan Kaufmann
elsevierdirect.com
Published in 1995, Joe
Celko’s SQL for Smarties
was hailed as the first
book devoted explicitly
to the advanced techniques needed to
transform an experienced SQL programmer
into an expert. Now in its fourth edition,
this book remains a classic reference that
teaches programmers and practitioners
how to become SQL masters.
Author and SQL expert Joe Celko offers
the best solutions to old and new challenges
and explains the way you need to think in
order to get the most out of SQL programming efforts for both correctness and performance. The fourth edition features new
examples to reflect the ANSI/ISO standards
and includes updates to data element
names to meet new ISO-11179 rules. Celko
also expands his coverage of solid-state
drives, parallel processors, and how new
hardware will change how SQL works.
The Practitioner’s Guide to Data
Quality Improvement
By David Loshin
Morgan Kaufmann
elsevierdirect.com
Many business problems
and flawed information
production processes
can be mitigated through
data quality management and control.
The Practitioner’s Guide to Data Quality
Improvement covers the fundamentals for
understanding the impacts of poor data
quality and looks at data quality in terms of
people, processes, and technology.
Author David Loshin guides practitioners
and managers alike in socializing and gaining
sponsorship for, planning, and establishing
a data quality program. This book shares
templates and processes for business impact
analysis, defining data quality metrics,
inspection and monitoring, remediation, and
using data quality tools.
Look for other Oracle books at oracle.com/
technetwork/community/bookstore.
Accenture and Infosys Achieve
Diamond Partner Level
Oracle has expanded its specialization
partner program and created the highest
level in the Oracle PartnerNetwork:
Diamond. The first partners to achieve
Diamond status are Accenture and Infosys
Technologies.
Accenture is a global management consulting, technology services, and outsourcing
company with comprehensive experience
and capabilities across all industries and
business functions. With more than 50,000
Oracle professionals, Accenture serves
clients in more than 120 countries.
Infosys, with 25,000 Oracle consultants
worldwide, boasts 20 specializations across
the Oracle product portfolio. It recently
opened the Infosys-Oracle Solution Center
at Oracle’s global headquarters, where it
conceptualizes, showcases, and demonstrates solutions that benefit the specific
environments and business requirements
of the two companies’ joint clients.
Oracle Diamond Partners have broad and
deep expertise across core Oracle technologies, as demonstrated by at least 20 Oracle
specializations. Diamond Partners must also
have at least five advanced specializations,
each of which requires at least 50 certified
implementation specialists.
accenture.com
infosys.com
InQuira Becomes Oracle CRM On
Demand Inner Circle Partner
Gold Partner InQuira has joined the Oracle
CRM On Demand Inner Circle, which showcases partners with proven customer success
and a solution that is synergistic with Oracle
CRM On Demand—in InQuira’s case, its
InQuira On Demand cloud-based Web self-service and contact center solution.
The InQuira solution provides customer
service agents with one-click access to
answers from across the enterprise. The
combination of Oracle CRM On Demand and
InQuira On Demand provides an integrated,
multichannel customer service experience
that optimizes call center operations, provides online case deflections, and delivers a
differentiated online experience.